LifeProof Events Series

Event Design / Experiential / Event Collateral

LifeProof went on the road to show they are the leader in protection from the four proofs: snow, water, dirt and shock. From the CrossFit Games to IronMan Championships to X Games to the World Open of Surfing, LifeProof's event activation sparked interest and conversation about the brand with increased awareness and consumer opinion. 

Work completed at Jacobson/Rost
Creative Director: Janson Straub
Art Directors: Bob Healy & Natalie Valliere-Kelley
Copywriter: Christina Honan

Pop Up Banners, X Games

Pop Up Banners, X Games

Discount Cards, X Games

Discount Cards, X Games

Pop Up Banners, CrossFit

Pop Up Banners, CrossFit

Poster, CrossFit

Poster, CrossFit

300x600 Digital Banner Ad, US Open of Surfing

300x600 Digital Banner Ad, US Open of Surfing

640x100 Digital Banner Ad, US Open of Surfing

640x100 Digital Banner Ad, US Open of Surfing

980x60 Digital Banner Ad, US Open of Surfing

980x60 Digital Banner Ad, US Open of Surfing